00602 2200169 4500001002100000008004100021035002000062245013300082260006000215300006100275020001400336084001600350082001600366650002600382863000600408990001800414INLIS000000000019656 Eng  a0010-0324004611 aCreating company for customers : how to build and lead a market-driven organizationcLondon: Financial Times-Prentice Hall, 2001 aNULLbLondon: Financial Times-Prentice Hall, 2001c2001 axi, 214 hal.; ilus., 24 cm.cxi, 214 hal.; ilus., 24 cm. a273642499 a658.8 Cre c a658.8 Cre c aMarketing--management a: a3100102050305